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Online television show content is emerging as an increasingly effective way to reach new-vehicle buyers, 68 percent of which report going online to find information on TV shows, according to the JD Power and Associates 2008 Power Auto Online Media Continue Reading…
This is the second document in the ‘Industry-Specific Interactive Marketing Forecast’ series. Continue Reading…
Canadian Tech industry News U.S. Tech Industry News Asia-Pacific Tech Industry News European Tech Industry News Global Tech Industry News Legal and Litigation News Continue Reading…
Google today through a partnership with SpotMixer, an online tool which allows small to midsize businesses to create TV ads, is now allowing users to distribute TV ads. Continue Reading…
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Despite more distractions than ever, viewers are watching more television than ever, according to a new report from the Nielsen Company. Continue Reading…
Making money online with affiliate marketing can be quite easy. If you are new to Internet marketing then becoming an affiliate could be a great way to start a business on the web. What exactly is Affiliate Marketing? Continue Reading…
NEW YORK, July 7 /PRNewswire/ — Building on its efforts to reinvent the way audiences experience content and advertising, MTV Networks (MTVN), a unit of Viacom , is partnering with Cadbury, the makers of Sour Patch(R) Kids soft & chewy candy, and Continue Reading…
– Elixir Interactive, a digital marketing agency based in Scottsdale, Arizona announced the addition of Jason Ferrara to Elixir’s Executive management team as Chief Operating Officer. Continue Reading…
for this column was an online media plan spreadsheet. Yup, a spreadsheet representing an online media plan. You know what I call that? A media plan summary. Continue Reading…